SunRice Protein+ Offers a Convenient Twist on Jasmine Rice

SunRice Protein+ brings a new option to a familiar meal staple: ready-to-heat Jasmine rice with added protein. The product uses collagen to deliver 10 grams of protein per serving, according to SunRice.

SunRice Protein+ Jasmine rice media kit
Image courtesy of SunRice / 4media group.

For busy households, convenience is part of the appeal. The brand offers 8.8-ounce pouches and two 4.4-ounce cups, giving shoppers different formats to consider for lunch or dinner. Its lineup includes both Jasmine and Brown Jasmine rice options.

Live From The Southside received a complimentary media sample kit to learn about the product. This introduction shares the brand’s product information; it does not offer a personal taste rating.

SunRice’s team also shared results from research the company commissioned. In that research, 35 percent of respondents said they would rather upgrade foods they already eat than change their diet. Another 65 percent found protein-enhanced staples appealing when taste and texture were not compromised.

Those findings help explain the product’s approach: add protein to something shoppers already recognize rather than introduce a completely different meal. Because the research was commissioned by SunRice, the results reflect the company’s reported findings.

Rice can serve as a base for a bowl, a side dish, or part of a larger meal. SunRice’s website includes teriyaki chicken and burrito bowl ideas for readers looking for ways to use its products. Households can choose toppings and other ingredients based on their own preferences.

The added protein comes from collagen, a detail shoppers should consider when deciding whether the product fits their dietary preferences. Review the ingredient list, serving size, and preparation instructions on the specific package you purchase.

Readers can explore the lineup, recipe ideas, and store finder at SunRiceUSA.com. For more food discoveries around our community, browse Live From The Southside’s Food & Drinks stories.