Guayabera Fest 2027 is expanding for Fiesta San Antonio. Centro San Antonio announced that the cultural celebration will move to La Villita Historic Arts Village and grow from a one-day event to four days, April 20–23, 2027.
The festival will take place on the dates and at the venue long associated with A Night in Old San Antonio (NIOSA), bringing music, food, local businesses, and San Antonio traditions to downtown.
Founded by Centro San Antonio and Javier Treviño of Divide & Conquer Denim & Leather, Guayabera Fest began in Peacock Alley as a tribute to the iconic guayabera shirt and its cultural significance. After later expanding to Travis Park, the event is preparing for its biggest edition yet.
Visitors can expect live entertainment across three stages, local artisans, food vendors, and cultural experiences throughout La Villita. Organizers are planning festivities from approximately 5 to 10 p.m. each evening, with final hours still to be announced.
“Guayabera Fest has always held a special place within Centro, dating back to its early days in Peacock Alley,” said Trish DeBerry, president and CEO of Centro San Antonio. She said the expansion offers a way to celebrate San Antonio’s traditions while investing in La Villita.
A portion of festival revenue will support the historic village. Treviño also emphasized the importance of preserving the guayabera’s cultural legacy for future generations.
Guayabera Fest 2027: Dates, Location and Tickets
- Dates: April 20–23, 2027
- Location: La Villita Historic Arts Village, 418 Villita St., San Antonio, TX 78205
- Planned hours: 5–10 p.m. nightly (subject to confirmation)
- Activities: Three entertainment stages, live music, local vendors, food and cultural experiences
- Admission: Ticket prices and purchasing information have not yet been announced
- Updates: GuayaberaFest.com
Centro is working with the City of San Antonio and public safety partners on event security, entry procedures, and transportation. Visitors can use nearby parking, VIA Metropolitan Transit, or ride-share services. For parking options, see Centro San Antonio’s downtown parking map.
Whether wearing a favorite guayabera or finding a new one from a local vendor, attendees will have another opportunity to celebrate the culture and creativity of San Antonio during Fiesta.
More entertainment and ticket details are expected in the coming months. Visit GuayaberaFest.com for announcements.
Information and images courtesy of Centro San Antonio.

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